Making Music Books More Musical, with Joseph Alexander (Fundamental Changes)

New musicality video:

Today we’re speaking with Joseph Alexander, the man behind Fundamental Changes, the leading publisher of guitar books on Amazon with over 100 titles in their catalogue and over 150,000 copies sold last year. musicalitypodcast.com/208

Joseph’s own backstory is a really interesting one and reveals some great insights about learning effectively in the modern era, whether self-taught or with a teacher. Fundamental Changes has been leveraging the dramatically changing landscape in the world of book publishing to provide exciting new opportunities for students – and potential authors!

In this conversation we talk about:

– The three factors that helped Joseph go from struggling in learning music to really enjoying and improving consistently.

– The specific advantages a modern indie publisher has over traditional book publishers and how that helps authors and students alike.

– What their publishing process looks like when they work with a musician or music educator who has something interesting to say – and how different that is from the status quo in the publishing industry.

If you’ve ever wondered how a music book comes to be, or whether learning from a print book or ebook can really match up against in-person lessons or YouTube videos – you won’t want to miss this one.

Fundamental Changes is currently seeking new authors – if you’re a musician or music educator with something interesting to share, be sure to get in touch via the contact form on the Fundamental Changes website!

Watch the episode: musicalitypodcast.com/208

Links and Resources

Fundamental Changes – https://www.fundamental-changes.com/

From Mechanics to Organics, with Bradley Sowash – https://www.musical-u.com/learn/from-mechanics-to-organics-with-bradley-sowash/

Nature, Nurture, and your Duvet of Music, with Robert Emery – https://www.musical-u.com/learn/nature-nurture-and-your-duvet-of-music-with-robert-emery/

A Simple Tip for Indecision and Analysis-Paralysis – https://www.musical-u.com/learn/a-simple-tip-for-indecision-and-analysis-paralysis/

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Making Music Books More Musical, with Joseph Alexander (Fundamental Changes)